Babka Cone
June's All Day
TASK:
Drive business to June's All Day during slow summer months in 100 degree weather.
SOLUTION:
Created a limited time only, off-menu, babka ice cream cone in the Austin market where this Jewish dessert is unknown.
RESULTS:
Cone sold out everyday for the 2 week offer, so we extended due to demand
Reached over 1.3 million instagram followers and 15,800 total likes
19 Top-Tier influencers posted on instagram
Garnered press on Mic.com, HelloGiggles.com, and Eater

